Description

STATEMENT OF PURPOSE:                                                                                                           

The Director of Community Engagement leads CASA’s events, community outreach, external communications, social media, public relations, marketing, and storytelling. This position serves as a senior public-facing representative of CASA and works with the Executive Director to strengthen visibility, community relationships, volunteer recruitment, and public support.

The Director of Community Engagement works with the Executive Director, Board, committees, directors, staff, volunteers, and vendors to plan and execute events, outreach, communications, and community engagement. All staff may participate in community tabling, awareness events, and public-facing outreach as needed.

ESSENTIAL JOB FUNCTIONS:                                                                                                       

•         Adheres to CASA policies and procedures and works as a team member to further CASA’s mission and the efficient operation of the Agency Office.
•         Develops and implements an annual events, outreach, and communications plan in consultation with the Executive Director.
•         Serves as a senior external-facing representative of CASA at events, community gatherings, presentations, partnership meetings, and other public settings.
•         Builds relationships with community partners, civic organizations, media contacts, sponsors, volunteers, referral sources, and other stakeholders to strengthen CASA’s visibility across the agency’s service area.
•         Coordinates community outreach opportunities, including tabling, presentations, awareness events, supply drives, partnership activities, and staff participation in those efforts.
•         Collaborates with and supports the Director of Programs and Director of Development on volunteer recruitment, donor engagement, sponsorships, program-related communications, event messaging, and shared organizational priorities.
•         Supports volunteer recruitment through outreach campaigns, community partnerships, presentations, information sessions, digital campaigns, inquiry follow-up, and coordination with program and training staff.
•         Tracks outreach, volunteer recruitment, event, communications, and engagement activity for reporting and planning purposes.
•         Manages the Advocacy Catalyst Team (ACT) and tracks outcomes.
•         Plans, manages, and executes CASA’s fundraising, donor, volunteer, community, public-awareness, and outreach events.
•         Develops and manages event timelines, budgets, sponsor materials, vendor plans, invitation lists, run-of-show documents, staffing plans, logistics, on-site support, and post-event follow-up.
•         Coordinates with venues, vendors, sponsors, Board members, committees, volunteers, and staff to support successful event planning and execution.
•         Manages CASA’s public communications, including website content, social media, email communications, newsletters, press releases, event promotion, printed materials, and other external messaging.
•         Develops CASA’s social media calendar and oversees marketing materials, brochures, flyers, campaign assets, annual reports, event materials, volunteer recruitment materials, and other print and digital materials.
•         Ensures CASA’s communications and brand materials are accurate, professional, mission-centered, consistent in tone and appearance, and protective of client, volunteer, donor, and agency confidentiality.
•         Uses stories, photos, testimonials, data, and program information to communicate CASA’s mission and impact.
•         Supports the Executive Director with media relations, public statements, talking points, presentations, press releases, public announcements, event scripts, and speaker remarks.
•         Supervises communications, outreach, event, and community engagement support staff, including any Outreach & Communications Coordinator or similar position.
•         Maintains confidentiality regarding clients, volunteers, donors, staff, finances, and other agency matters.
•         Performs other event, communications, outreach, and community engagement duties as assigned by the Executive Director.

ADDITIONAL JOB FUNCTIONS:                                                                                                    

•         Attends staff, committee, event, community, and other meetings as requested.
•         Assists with special projects, campaigns, agency initiatives, and support for other staff and departments as needed.

This statement sets forth the basic tasks and duties of the job, but is not intended to provide a detailed description of all functions that may be required to perform the job satisfactorily.

Requirements

•         B.A. Degree in Communications, Public Relations, Marketing, nonprofit management, business, human services, or a related field preferred.
•         Experience in nonprofit events, communications, marketing, public relations, community engagement, outreach, or related work.
•         Demonstrated ability to plan and execute events, manage timelines, work with vendors, and coordinate multiple moving pieces.
•         Experience with community outreach, public presentations, volunteer recruitment campaigns, or partnership development preferred.
•         Strong written, oral, editing, proofreading, storytelling, and presentation skills, including comfort representing CASA in public settings.
•         Experience managing social media platforms, websites, email communications, newsletters, press releases, or other digital and print communications.
•         Ability to work effectively with donors, sponsors, volunteers, Board members, community partners, vendors, media contacts, staff, and the general public.
•         Strong judgment, discretion, organizational skills, attention to detail, and ability to manage multiple deadlines under pressure, including during event season.
•         Ability to supervise support staff and work independently while keeping the Executive Director informed, and collaborate with the Director of Programs and Director of Development.
•         Experience with Microsoft Office, Outlook, Google Workspace, social media tools, website platforms, email marketing tools, Canva or similar design tools, and basic reporting/analytics preferred.
•         Evening or occasional weekend availability for events and community activities.
•         Ability to communicate in English.

PHYSICAL REQUIREMENTS:                                                                                                        

•         Must be able to work under stress and in a fast-paced environment.
•         Must be able to work under conditions which require sitting, standing, walking, reaching, bending, and stooping.
•         Must be able to attend off-site meetings and events as needed.
•         Reasonable accommodation will be provided to qualified individuals with a disability, as necessary.